Why Sell with First National

About First National

Independent agents. National reach. Your neighbourhood.

First National has been connecting Australians with the right property and the right agent since 1981. We do things differently. Here is how.

First National is Australia's largest network of independently owned real estate offices. We operate across residential, commercial, rural, lifestyle, project and property management. 200 offices. 3,000 agents. 40+ years helping Australians buy, sell, rent and invest.

But the number that matters most is not how many offices we have. It is how many communities we are genuinely part of.

Who we are

Built differently from the start.

Most real estate networks are franchises. The office pays a percentage of its income to a corporate head office. The agent represents a system.

First National is a not-for-profit cooperative. Our offices are independently owned by the people who run them. They chose to be here. They are not paying a royalty to a franchisor. Their business lives or dies on their local reputation, which means your experience as a client is everything to them.

When you work with a First National agent, you are working with someone who has real skin in the game. Not a corporate representative with a national target. A local business owner who knows your street.

That is the difference.

Our purpose

Why we exist.

To provide security, prosperity and community through property.

That means helping families find the right home. Helping owners make the most of what they have built. Helping communities stay connected through people who are genuinely part of them.

Real success, for us, is not measured in transactions. It is measured in the confidence people feel when they make one of the biggest decisions of their lives.

Recognition

Awarded for the things that matter most.

In 2025, over 60,000 Australians voted First National the most loved real estate agent brand in the country. The Finder Legendary Service and Most Loved Real Estate Agent awards. Our second Finder win in four years.

We are proud of it. But it belongs to them.

Community

More than real estate.

First National offices are active members of their communities. Not because a corporate policy requires it. Because they live there.

We are proud to partner with RizeUp Australia, dedicated to supporting families impacted by domestic and family violence. Through this partnership, our network transforms empty properties into fully furnished, welcoming homes for families who need to rebuild.

Ready to work with First National Townsville? Let's have a chat today.